Thursday, January 27, 2011

Social Networks are coming to the Enterprise!

I am happy to write that Queplix just announced our social Blades for Facebook, Linked In and Google Contacts: Read more. What we are trying to do here is to bridge the social network information with the enterprise data stores. When we started working on that we had a lot of skepticism internally about the potential use case for  the social information within the enterprise. Having worked within large corporate structures and implemented hundreds of large scale secure Enterprise information systems - I had my own doubts. It all changed in a heartbeat when we got our justification from our potential customer. One of the leading US banks approached Queplix and requested.. social blades. Yes.. THE large F-500 BANK!! I guess the time for this is now and forward looking companies are starting to recognize the value of the information contained in social ranking, chatter and people's opinions spread out across the social universe but still very much inter-connected. Enterprises are becoming increasingly sensitive to their public image, the perceptions of them by their customers and employees. The delicate point of balance here of course is privacy. One thing is to share your personal information and what you had for breakfast this morning with the members of your family and your friends; it completely changes when you know someone at your company will look at it. So the lines must be drawn around what can be seen, shared and used by the enterprises by getting access to the social networks information. While this work is still in progress and we are threading very carefully here. In reality - we always rely on the specific social network privacy laws and enforce them within our Blades. You, as the information owner have to specifically approve the Queplix application "Blade" to be connected to you and further you can see what exactly is being shared and how.  I think the biggest value right now for the enterprise is to monitor their own social images within social networks, and not look at people. There is a lot of information out there about the company itself and its products, this is where we focus first when connecting the enterprise with the social information. And this is what Queplix social blades are all about.

Hot off the wire!

QUEPLIX ANNOUNCES NEW DATA VIRTUALIZATION WEBINAR SERIES

Free Webinars in Q1 2011 Highlight the Applications and Benefits of Data Virtualization for Data Quality, Data Integration, Data Governance and Master Data Management


SUNNYVALE, Calif., January 19, 2011 – Queplix™ Corp., a leader in data virtualization, today announced that it will hold a series of free webinars in Q1 2011 that explore the applications and benefits of data virtualization for a variety of data-related initiatives, from data integration to master data management. Featuring experts from Queplix as well as independent industry experts, the webinars will provide a broad perspective on issues associated with data integration and management.

Free Queplix Webinars Q1 2011
•    January 28, 2011 at 10 a.m. PST: Thinking of Master Data Management?  Don't Do It.  Find Out Why.
•    February 4, 2011 at 10 a.m. PST: Data Integration Technologies, Architectures and Differentiation
•    February 11, 2011 at 10 a.m. PST: Data Quality Essentials for Data Integration
•    February 18, 2011 at 10 a.m. PST: Automating Data Governance
•    February 25, 2011 at 10 a.m. PST: Introducing Virtual Master Data Management™
•    March 4, 2011 at 10 a.m. PST: Supercharge Your ETL Team with Virtual Data Manager™
•    March 11, 2011 at 10 a.m. PST: Integrating Netsuite® with Salesforce® - A Case Study
•    March 18, 2011 at 10 a.m. PST: Fast and Easy Data Migration with Virtual Migration Manager™

"People really want to know how data virtualization can help them improve performance and address the issues that are triggered as their organizations move to align business-critical customer, product and vendor data across their applications," said Michael Zuckerman, chief marketing officer for Queplix. "The series of webinars we hosted in the fourth quarter of 2010 attracted more than 1,000 registrants. We expect our next series of webinars will be equally popular, since they address basic issues such as data quality and data governance that are of prime importance to any organization contemplating data integration or master data management."  

The new webinars are the continuation of a series hosted by Queplix that discusses data virtualization technology and the advantages and business value it brings to many different applications and business functions. To register for the Queplix webinar, visit www.queplix.com.

Data virtualization enables companies to automatically and securely integrate cloud, SaaS and on-premise applications with speed and simplicity. This benefits application areas like customer relationship management (CRM), where cloud-based solutions such as SalesForce.com® require integration and ongoing data harmonization with on-premise applications – PeopleSoft®, Siebel®, SAP® enterprise resource planning (ERP) and many others. Queplix solutions can be implemented to enable consistent views and manageability of this vital information in days versus months. As a result, customers achieve far greater agility, cost savings and rapid return on their investment than with alternative technologies.

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: Queplix Kicks Off New Year with Data Virtualization Webinar Series

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Resource library: For more information about data virtualization and application integration, visit Queplix Resource Library.

About Queplix Corp.
Queplix is a leader in data virtualization. Data virtualization enables our customers to automatically and securely integrate cloud, SaaS and on-premise applications and data with speed and simplicity. Uniquely, Queplix brings powerful data management to automatically harmonize the integrated applications and data for higher business value. Our customers benefit from greater cost savings and rapid return on investment. Queplix has thousands of users around the world, serving customers such as The Home Depot, Homesite and Sony Ericsson. Please visit http://www.queplix.com for more information.

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